We are responsible for the whole localization process: we work on texts, images, video content and voice-over. Our team of editors makes a translation, we record audio files in a studio, and then implement the localized content into the game client with the help of the developers.

Every project is run by a team of community managers who are on first-name terms with the audience. They understand the community and always know how to maintain players’ interest. Before launching a game we prepare community management resources: open a section on 4game forum, create a group in «VKontakte», make Twitter and Twitch accounts, etc. There we promote the project, working in collaboration with video bloggers, streamers, and administrators of popular public pages.

Our managers devise profit-generating strategies, taking into consideration the features of the Russian market and players’ interests.

Our analytics department processes a huge mass of data — more than 10 TB — and uses modern solutions for analysis. We utilize cloud storages, such as Azure Data Warehouse, perform data analysis and create reports with Power BI, use the latest versions of SQL Server Enterprise for data storage and processing on the local services. The intellectual analysis helps us learn everything about our players. Well, nearly everything.

The marketing and PR department develops a product positioning strategy in Russia, the CIS, and Europe, chooses promotion platforms and tools, informs the media about important stages of the product launch, distributes promo materials, and arranges activities, such as live streams, articles, and reviews.

Our stable billing system can be easily integrated in any new project. The extensive coverage allows us to accept payments via numerous payment systems.

We use a security system that we develop internally. It detects and blocks any third-party software that interferes with the gaming process.

When we launch a project in Russia, the CIS, and Europe, we create a standalone server infrastructure and provide 24/7 support.

Our QA specialists maintain the quality of our projects. Aside from looking for bugs and preventing various issues, they also put a lot of effort into improving our games together with project teams and developers.

We have a customer support team who answers users’ questions, manages the knowledge database and processes the tickets. These specialists deal with both technical issues and questions about the gaming process.